| 1 |
How to manage your global reputation : a guide to the dynamics of international public relations / Michael Morley
: hard. - Basingstoke, Hampshire : Macmillan , 1998
|
| 2 |
Introduction to organisational behaviour / Richard Pettinger
: pbk. - Houndsmill, Basingstoke : Macmillan Business , 1996
|
| 3 |
Contemporary Hollywood cinema / edited by Steve Neale and Murray Smith
: pbk. - New York : Routledge , 1998
|
| 4 |
Maverick! : the success story behind the world's most unusual workplace / Ricardo Semler
London : Arrow , 1994
|
| 5 |
Philosophy in a new key : a study in the symbolism of reason, rite, and art / by Susanne K. Langer
3rd ed.. - Cambridge : Harvard University Press , c1957
|
| 6 |
Consumer psychology for marketing / Gordon Foxall, Ronald Goldsmith, Stephen Brown
2nd ed. - London : International Thomson Business Press , 1998
|
| 7 |
Macmillan dictionary of marketing and advertising / Michael J. Baker
: hbk,: pbk. - 3rd ed. - London : Macmillan , 1998
|
| 8 |
Building strong brands / David A. Aaker
New York : Free Press , c1996
|
| 9 |
The war for America's natural resources / William R. Nester
pbk. - Basingstoke : Macmillan Press , 1997
|
| 10 |
Gods of management / Charles Handy
3rd ed. - London : Arrow , 1995
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