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検索キーワード:(標準分類: HD59)
該当件数:7件
Perfect PR / Iain Maitland
1st ed.. - London ; New York : International Thomson Business Press , 1999. - (Marketing toolkits series)
図書
Managing the media : proactive strategy for better business-press relations / Fred J. Evans
New York : Quorum Books , 1987
Successful media relations : a practitioner's guide / Judith Ridgway
Aldershot, Hants, England ; Brookfield, Vt., USA : Gower , c1984
Secrets of successful public relations : an insider's guide to the strategies and techniques that work today / Charles S. Phillips
Englewood Cliffs, N.J. : Prentice-Hall , c1985
Ideals in collision : the relationship between business & the news media / Rawleigh Warner, Jr. & Leonard S. Silk
[Pittsburgh] : Carnegie-Mellon University Press. - New York : distributed by Columbia University Press , c1979. - (Benjamin F. Fairless memorial lectures ; 1978)
The business of public relations / E.W. Brody
alk. paper,: pbk. : alk. paper. - New York : Praeger , 1987
Excellence in public relations and communication management / edited by James E. Grunig with David M. Dozier ... [et al.]
: pbk. - Hillsdale, N.J. : L. Erlbaum Associates , 1992. - (Communication textbook series ; . Public relations)